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ATRATM

Where luxury meets the open road. Electric grand tourers for hire across France.

Legal.

Last updated 3 November 2026

Terms of hire

1. The hire

These terms apply to every hire of a vehicle from Atra Location SAS ("Atra"). A booking is confirmed when we send the confirmation email; the contract is signed at the handover.

2. Drivers

Drivers aged 25 or over, licence held three years. A €3,000 pre-authorisation is held on your card and released on return. Every driver must be named on the contract and present at the handover with their licence and a passport or national identity card.

3. Prices and payment

Prices include VAT and fully comprehensive insurance. The hire, the one-way fee and any delivery are charged at the handover. Tolls, charging and fines are billed at cost after the hire, with the detail of each item.

4. Kilometres

Hires of fewer than seven days include 300 km a day, added together over the hire. Extra kilometres are charged at €0.40 each. Hires of seven days or more are unlimited.

5. Insurance and excess

The excess is €2,500 per claim. It can be reduced to zero for €45 a day, glass and tyres included. Damage caused by driving under the influence, on closed tracks or off public roads is not covered.

6. Charging and condition at return

The car is handed over at 100% and may be returned at any level above 10%. Below 10%, a flat €45 applies. There is no cleaning fee, except €250 for smoking or for pets carried without a cover.

7. Late return, early return and cancellation

A 59-minute grace applies to the return time, after which each started day is charged at the day rate. Cancellation is free up to 48 hours before collection; after that, one day is charged. Unused full days are refunded on hires of a week or more.

8. Travel abroad

The car may be driven in France, Belgium, Luxembourg, Germany, Switzerland, Italy, Spain and Monaco with no fee. Ferry crossings to the UK and Ireland need our written agreement a week ahead.

9. Breakdown and accidents

Call the 24-hour line before arranging any repair. In mainland France we replace the car within four hours. An accident report (constat amiable) must be completed and sent to us within five working days.

10. Disputes

These terms are governed by French law. Before going to court, you may refer a dispute to the consumer mediator named on the contract, free of charge.

Privacy

Atra Location SAS is the controller of the personal data collected through this site and at our branches.

What we collect

For a booking: names, contact details, driving licence and identity document details, payment card authorisation, dates, branches and the car's journey data during the hire (location, charge, kilometres). For a message: what you write in the form.

Why

To perform the hire contract, to meet our legal obligations (accounting, fines, insurance), and with your consent to reply to messages. We do not sell data and we do not use it for advertising.

How long

Contract and invoice records for ten years, as French law requires. Journey data for twelve months after the hire. Messages for three years after the last exchange.

Your rights

You may access, correct, delete or take a copy of your data, object to its use or ask us to limit it, by writing to our data protection contact through reservations@atra-drive.fr. You may also complain to the CNIL.

Cookies

This site uses only the storage it needs to work: remembering a booking you have started and the branch you chose. It sets no advertising or tracking cookies, so it asks for no consent. If we ever add measurement, it will be off until you agree.

Legal notice

This site is published by Atra Location SAS, a simplified joint-stock company with share capital of €250,000, registered with the Cherbourg trade and companies register. Head office: 9 Place du Port, 50100 Cherbourg-en-Cotentin.

Publication director: the company's president. Contact: reservations@atra-drive.fr, +33 2 61 91 01 47.

Photographs and text on this site belong to Atra. The Vesper E.7 is shown with no badges or registration plates.

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